Position
Main Responsibilities:
- Responsible for the Marketing Plan of the brand following the International guidelines and at the same time, answering the local commercial needs through the implementation of tactical marketing animations.
- Strong relationship with HQ and regional teams.
- Responsible of marketing activities, promotional plans, trade implementations & PR events in order to achieve MS objectives by brand/axe/line, working closely with sales department (sell out & sell in).
- In charge of the local communication strategy working side by side with media, PR & BTL external agencies.
- Permanent interaction & negotiation with retailers and suppliers.
- Responsible for E-Retail communication and activations, achieving targets and KPI’s.
- Execution and follow up of all the budget lines (A&P) under Mkt & trade management.
- Regular analysis of market research to identify opportunities and propose additional action plans.
- In charge of forecasting (regular & novelties + POP material) aligned with Brand guidelines.
- Monthly preparation of commercial meetings, to present novelties, results and communication plans to the commercial teams.
- Prepare monthly reports to HQ offices.
- Closed relationship & interaction with Sell out staff.
- In charge of setting the right priorities to the team and the proper organization in order to deal with the daily workload and objectives achievements, looking always for the people motivation, coaching and development.
Profile
- Minimum 2 years of experience in a similar position in retail & e-retail. Experienced in beauty market will be valued. Omni-channel mindset is a must.
- Strongly motivated for luxury and Customer Experience.
- University degree in MKT, Administration.
PARFUMS CHRISTIAN DIOR
MAISON
Christian Dior described himself as a fashion and perfume designer. The House of Dior, founded in 1946, changed the face of ladies’ style forever when its New Look was unveiled in the halls of 30 Avenue Montaigne on February 12, 1947. The revolutionary look was accompanied by a fragrance, Miss Dior, the finishing touch designed to “leave a trail of desire in a woman’s wake”. This timeless perfume was the first fragrance created by a visionary brand which invented the concept of global beauty with its Rouge Dior and subsequent cosmetic lines.
The current-day trustees of this legendary expertise – Francis Kurkdjian, Perfume Creation Director, and Peter Philips, Creative and Image Director for Dior Makeup – are the heirs to Christian Dior’s perfectionism. The worldwide renown of the House’s creations is partly down to its seductive muses, including Charlize Theron, Natalie Portman and Robert Pattinson.
The current-day trustees of this legendary expertise – Francis Kurkdjian, Perfume Creation Director, and Peter Philips, Creative and Image Director for Dior Makeup – are the heirs to Christian Dior’s perfectionism. The worldwide renown of the House’s creations is partly down to its seductive muses, including Charlize Theron, Natalie Portman and Robert Pattinson.
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