Xometry (NASDAQ: XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.
Xometry is seeking a detail-oriented and proactive Social Media Strategist to lead the day-to-day management and strategic growth of our corporate presence across key platforms – including LinkedIn, Facebook, X/Twitter, Instagram, Snapchat, and more. This role will be instrumental in upholding our brand voice, engaging with our online community, and ensuring timely and appropriate responses to user-generated content that involves or references our company.
The ideal candidate thrives in a fast-paced, dynamic environment and understands the nuances of each platform. Strong monitoring, content flagging, and real-time response capabilities are essential.
What you'll be doing:
- Platform Management: Manage and maintain our corporate profiles across all major social media platforms (LinkedIn, Facebook, Instagram, X, Snapchat and more).
- Organic Content Creation: Collaborate with marketing, communications and design teams to plan and produce high-quality, on-brand content (graphics, videos, copy) tailored to each platform.
- Optimize Paid Content: Help identify which organic posts to amplify, repurpose into paid campaigns, and how to tailor content themes for paid performance (e.g., thought leadership ads on LinkedIn).
- Content Scheduling & Publishing: Develop and execute content calendars; schedule posts using tools including Vista Social or native platforms.
- Brand Monitoring & Engagement: Track and monitor tags, mentions, and relevant conversations across platforms. Identify trends, respond to comments and messages promptly, and escalate issues or opportunities as appropriate.
- Community Management: Foster positive community engagement by interacting with users in a brand-appropriate tone and voice. Address customer inquiries or concerns in collaboration with customer service or PR teams when needed.
- Content Flagging & Risk Management: Proactively identify and flag user-generated content that may present reputational risks, ensuring it is reviewed and addressed quickly.
- Analytics & Reporting: Track key performance indicators and deliver regular reports that highlight trends, engagement, growth, and ROI across platforms.
- Collaboration: Work closely with internal teams including marketing, communications, PR, and HR to align social strategy with company goals and campaigns.
The ideal candidate will have:
4-5 years of experience in social media strategy, preferably in a corporate or B2B setting.- Experience in content creation and digital marketing, preferably in a corporate or B2B setting.
- Strong knowledge of social media platforms and their respective best practices.
- Proficiency with monitoring and publishing tools (e.g., Vista Social).
- Excellent written and verbal communication skills.
- Strong attention to detail and an instinct for brand protection.
- Ability to manage multiple platforms and priorities in a fast-moving environment.
- Experience handling sensitive or reputationally impactful content is a plus.
Bonus Skills (Nice to Have)
Familiarity with paid social campaign strategy and execution.- Basic design or video editing skills (Canva, Adobe Suite, etc.).
- Background in PR, communications or journalism.
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Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
For US based roles: Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.